Self service BI, dead or alive?

A brief stir erupted several Friday mornings ago when Yellowfin CEO Glen Rabie declared to the Boulder BI Brain Trust that self service business intelligence is “dead.” It was one of those statements that makes you sit up and listen — one that leads you all the way to a surprising observation that now drives Yellowfin strategy.

If there had been a death, a body would surely have shown up, at least reports of missing solutions. We would have had to contact the family, starting with Tableau, Spotfire, and who knows who else. It’s a big, busy clan.

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