May 19, 2009
BI might be best made into a game. Tableau Software, for example, doesn’t call its tool a game, of course. You don’t sell business software that way. But to many of its users, it might as well be a game. Tableau looks like more fun than any other computer game I know of. We’ve seen [...]
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May 6, 2009
SaaS vendors who also sell on-premises versions have a tricky little problem, Claudia Imhoff says. How do they sell both at the same time? A few people from SaaS vendors who attended Claudia’s Tuesday session mentioned two strategies: One is to separate the sales forces, with one selling the on-premises version, and another selling the [...]
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