Lyzasoft says “power to the people” with free version
It was International Workers’ Day on Saturday and the official release day of Lyzasoft’s latest product: its foray into “free.” It’s a good way to say “power to the people.” Some people associate that slogan with protests and even violence. But I think the best paths to power usually involve well-analyzed data, whether in public [...]
Mapping the many faces of “retention”
Everybody knows what “retention” means until they have to design a metric. Ken Rudin, once of LucidEra and now general manager of analytics at the games site Zynga, thought that he and his team could “put something together” quickly — but it actually took “four solid weeks of discussion and debate.” About 50 million people [...]