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storytelling

Double-cream pays a visit: the foes of data storytelling take aim

July 31, 2014 by Ted Cuzzillo

The stage lights go up, the cue is given, and the much-anticipated DataStorytelling strides in from stage left, and the spotlight focuses. Then from somewhere outside the light a pie lands on Storytelling’s face. Whipped cream flies everywhere, and the curtain falls.

Who could have done this? The audience murmurs, and backstage the crew stare at each other in shock. Everyone likes stories, don’t they? And we all like data, don’t we?

Detectives arrive. They dismiss out of hand assurances that DataStorytelling has no enemies, only friends. In fact, they insist, there are many potential perpetrators.

The data sentries are questioned first, being immediately available.… Read the rest “Double-cream pays a visit: the foes of data storytelling take aim”

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Four-note data story

July 21, 2014 by Ted Cuzzillo

John Coltrane, the great jazz saxophonist, drew a staff on a fogged-over window. Then he drew notes. Then he played the notes.

That’s the story. The notes were the data.

Filed Under: storytelling Tagged With: storytelling 1 Comment

Breaking the snooze

April 10, 2008 by Ted Cuzzillo

A friend who’s deep in the financial applications world goes into a lot of sales presentations intending to buy something. But he complains to his wife later, “About 30 seconds into it, I just about couldn’t keep my eyes open.”

Once in a while, though, some salesperson tells a story. Then it sticks. Then he can overlay the story onto the product’s features. Then it’s real. What a relief.

Filed Under: storytelling Tagged With: marketing/PR, storytelling 1 Comment

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smarter cities & data narrative

Two recent “storytelling” tools for public audiences Toucan spoonfeeds data’s insight while Juicebox cultivates data skills

The data-shy among us have two friends in the software business. One a few years old and one new this year. Nashville, Tennessee-based Juice Analytics … [Read More...] about Two recent “storytelling” tools for public audiences Toucan spoonfeeds data’s insight while Juicebox cultivates data skills

...and still more

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