Forty percent of business executives trust their guts over data? I admit those survey results made me raise an eyebrow — but then I put it down again. False alarm.
Forty percent may be significant, but compared with what? Is that worse than last year? For all we know — at least from the press release, since I can’t seem to find the actual report — this could be a huge improvement for the analytics industry.
I’d like to know more about that 40 percent who prefer “guts” over data. How many used pure clairvoyance, and how many used aids like tarot cards, tea leaves and pig entrails?… Read the rest “To hell with “guts,” Accenture’s survey gave a false choice”