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Words and phrases

Opaque top-down systems vs do-it-yourself

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I make the hour-long drive down to Silicon Valley with the help of Waze even though I know the way there. I use Waze because it rouses me from daydreams in time to take an exit. It’s always alert even if I’m not — and does even more than that. It watches, it records, and it remembers where I go.

That’s fine even though, for all I know, it sends all that data about me to China. I say that that’s the price of smart. I simply like the features. For me, like most of us, the bargain is acceptable.

But it’s another thing when we jump from a smartphone’s surveillance up a level to smart cities.… Read the rest “Opaque top-down systems vs do-it-yourself”

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The one place “citizen data scientist” makes sense

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A new term has hit the wind, “citizen data scientists.” These data workers are the cheaper, good-enough version of the gold standard, the data scientists. Where does it work, if anyplace at all?

In the business world, this windy new term is just another bauble. Business people will drop it soon enough.

Why? For one thing, we already call these guys business analysts, data analysts, self-service analysts, and other terms. But do data workers need a term at all? Hasn’t data become so commonplace by now that people with pretty good data skills go by the most ordinary name of all, which is no name at all?… Read the rest “The one place “citizen data scientist” makes sense”

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The new Teradata in three words

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Teradata has been morphing into its new self for a few years now, and last week they tied a ribbon on it. They’ve got a few new phrases, a new logo, and a new tagline — all to tell the world they’re about more now than the data foundation, they do the doors and windows, too.

“Invest in answers,” one new line commands. And the new logo’s bright red period after “teradata” seems to say that Teradata’s all you need to do it.

Then there’s the tagline: “pervasive data intelligence.”

I think a good tagline stands on its own, shimmering like a one-line poem.… Read the rest “The new Teradata in three words”

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