I am acutely aware that I work at arm’s length from actual users of the data products I ghostwrite on behalf of. The users are there, I know, even if they are only phantoms to me. The wisps of data collected in surveys provide some of the few signs that I or many of my colleagues ever sense a pulse out there in that other world.
Surveys are good links to that other world. When survey data comes along, I see what it’s made of. Does it blow away like fog, such as when the data is too thin? Or does it give me the feeling I’m touching something real and alive, such as when the data’s solid and the questions probe multiple dimensions?… Read the rest “Tell BARC about your BI”