To get a data architect I know worked up, just ask him about how customers end up buying the wrong tools.
How about sales people who push federation tools on those who actually need data warehouses?
“It all sounds extremely sexy,” says my source, who works for a major business intelligence vendor and whom I can’t identify. “You have a lot of people who exaggerate their ability to combine data to provide business solutions. … They don’t prototype, they don’t profile, they don’t actually think about the problem or do testing or even send some high school data analyst out with Excel to put something together that [the customer] might want.… Read the rest “Tools and those who enable their misuse”