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Ezra Klein Show

Malcolm Gladwell: why oral data’s different

December 8, 2016 by Ted Cuzzillo

Why would you present data orally instead of in print? You might think that if all you have is data, why bother with the sweaty palms? Just post the paper online and let people read it!

Not if you want to test your conclusions. Oral and written renditions have different effects, and elicit different responses.

Malcolm Gladwell told how he realized this on an always interesting podcast, the Ezra Klein Show.

Here’s Gladwell’s explanation almost verbatim, starting at 57:25.

My father taught math and would be constantly going off to conferences. I was always very skeptical.

I thought, What possible value is there for him to go and present a paper when they could just send someone the paper?

… Read the rest “Malcolm Gladwell: why oral data’s different”

Filed Under: storytelling Tagged With: Ezra Klein Show, genres, Malcolm Gladwell, podcast Leave a Comment

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